Joint marketing of the St.Gallen city center

The City Management Board (CMB) has been launching coordinated advertising measures since summer 2024 with the aim of strengthening the perception of the local city center experience and business through joint marketing. The CMB invests an annual basic contribution for this. In addition, the individual member organizations increase the budget pot individually. The aim is to join forces and allow the individual city center businesses, restaurants, events, etc. to participate in the advertising measures by allowing them to buy in at attractive conditions.

Stores in the city center have the opportunity to place a publicity report on Tagblatt online. The CMB has entered into a media partnership with the Tagblatt.

Participation opportunities

As a store, restaurant, café or event in the city center, you now have the opportunity to become part of these measures. For CHF 500 per entry you receive the following service:

  • Presence on Tagblatt Online (tagblatt.ch; City of St.Gallen-Gossau-Rorschach)
    A publicity report will be published on Tagblatt Online. The publication date is defined in consultation with you and ends after 50,000 ads.
  • Optional: Photo shoot
    If you need professionally produced pictures, we can offer you a photo shoot for CHF 300. This includes 5-8 pictures (max. 1 hour use of the photographer, direct agreement between you and the photographer).

Costs

The costs amount to CHF 500 for the PR article on Tagblatt online. The photo shoot of CHF 300 excl. VAT will be charged additionally and separately directly via the photographer.

Pro City St.Gallen supports its members with a one-off contribution of CHF 250. If you would also like to become a member of Pro City St.Gallen, you can find all the information here .

We look forward to your registration.
Registrations are possible at any time. The content must reach us at least ten days before publication.

Registration for PR contribution

Please complete the following survey so that we have all the information we need for the publicity report on Tagblatt Online.

Any questions?

If you have any questions, please contact Laura Cortese from the location promotion team.

Laura Cortese
Project management location promotion
laura.cortese@stadt.sg.ch
071 224 57 79

City Management Board

The "Sankt" location campaign was originally initiated and launched in 2020 by the association "City Management Board", the union of Gewerbe Stadt St.Gallen, Pro City St.Gallen, Gastro Stadt St.Gallen, Hotels St.Gallen-Bodensee, St.Gallen-Bodensee Tourismus as well as the location promotion of the city of St.Gallen. The aim of the association is to revitalize and market the St.Gallen city center. Further projects are currently under development. Information can be found here.